Marketing Resources
Posting on Campus
Campus Communication & Marketing
This document, which is frequently updated, features the list of current campus e-newsletters and how to submit content to them. It also includes the links to submission forms for various digital screens around Reynolda campus and poster/flyer/table-tent signage locations and guidelines.
Posting to Campus Calendars & Event Communication Tips
This document runs through steps for posting your event to campus calendars (and some tips to keep in mind while planning).
Vendors
Training & Toolkits
Formatting & Styleguide
Software Training
Branding & Templates
Coming soon
Design Software Basics
Adobe Spark
Good for: quick content. Social media graphics and video clips. Flyers, posters, website graphics.
Create graphics, web pages, and videos in minutes with Adobe Spark. Available to students, faculty, and staff with their WFU Adobe account. Check with the PDC for upcoming Adobe Spark workshops. Learn more.
Canva
Good for: quick content. Social media graphics, flyers, posters, website graphics.
Free online content-creation tool using drag and drop technology. Very similar to Adobe Spark in function. Visit canva.com.
Adobe Illustrator
Good for: vector (scale-able) file formats, detailed graphics, logos, and functional designs for promotional and large-scale projects.
Complex and powerful vector graphics software. Not for beginners. Available to students, faculty, and staff with their WFU Adobe account.
Adobe InDesign
Good for: multi-page documents containing text, artwork, and images
Desktop publishing and typesetting software that can be used to create posters, flyers, brochures, magazines, newspapers, presentations, books and ebooks. Available to students, faculty, and staff with their WFU Adobe account.
Adobe Photoshop
Good for: photo editing, digital graphics
Photo editing software. The software allows users to manipulate, crop, resize, and correct color on digital photos. Not for beginners. Available to students, faculty, and staff with their WFU Adobe account.